Sony a7C II Mirrorless Camera (Black)
The Sony a7C II in Black is the sleek, modern counterpart to the silver version. While the silver model has a retro charm, the all-black finish is preferred by many professionals for its discreet, "stealth" look—making it less distracting when filming interviews or street content for your shop.
| Feature | Specification |
| Sensor | 33.0MP Full-Frame Exmor R CMOS |
| AI Processor | Dedicated chip for Real-time Recognition AF |
| Video | 4K 60p (10-bit 4:2:2) / S-Cinetone & S-Log3 |
| Stabilization | 7-Stop In-Body Image Stabilization (IBIS) |
| Design | Compact, Weather-sealed All-Black body |
| Screen | 3.0-inch Vari-angle Touch LCD |
| Weight | 514g (One of the lightest full-frame cameras) |
Sony a7C II Mirrorless Camera (Silver)
The Sony a7C II in Silver is a perfect blend of retro-luxury aesthetics and modern full-frame performance. It packs the high-end 33MP sensor from the A7 IV into a body that is significantly smaller and more portable, making it an ideal choice for your shop's daily content creation.
| Feature | Specification |
| Sensor | 33.0MP Full-Frame Exmor R CMOS |
| Processor | BIONZ XR with Dedicated AI Processing Unit |
| Video | 4K 60p (10-bit 4:2:2) / S-Cinetone & S-Log3 |
| Stabilization | 7-Stop In-Body Image Stabilization (IBIS) |
| Autofocus | AI-based Real-time Tracking (Humans, Animals, Birds, Insects) |
| Screen | Side-opening Vari-angle Touch LCD |
| Weight | 514g (Body with battery and card) |
Sony a7C Mirrorless Camera (Black)
The Sony a7C in Black is the discreet, professional twin to the silver model we just discussed. While the silver version has a retro flair, the all-black finish is often preferred by shop owners and videographers for its "stealth" factor—it doesn't draw as much attention during candid shoots and is less likely to cause reflections when you're photographing shiny "newly products" for your website.
| Feature | Specification |
| Sensor | 24.2MP Full-Frame Exmor R CMOS |
| ISO Range | 100–51,200 (Expanded: 50–204,800) |
| Video | 4K 30p / FHD 120p (8-bit 4:2:0) |
| Stabilization | 5-Axis In-Body Image Stabilization (IBIS) |
| Autofocus | 693-point Hybrid AF with Real-time Tracking |
| Battery | NP-FZ100 (Approx. 740 shots per charge) |
| Weight | 509g (Compact and lightweight) |
Sony a7C Mirrorless Camera (Silver)
The Sony a7C in Silver is the camera that redefined how small a full-frame camera could be. It combines the proven 24.2MP sensor of the A7 III with a compact, rangefinder-style body, making it an excellent entry point into full-frame photography for your shop.
| Feature | Specification |
| Sensor | 24.2MP Full-Frame Exmor R CMOS |
| Video | 4K 30p (8-bit) / FHD 120p |
| AF System | 693 Phase-detection points with Real-time Eye AF |
| Stabilization | 5-Axis In-Body Image Stabilization (IBIS) |
| Screen | Side-opening Vari-angle Touch LCD |
| Battery | NP-FZ100 (Up to 740 shots - best in its class) |
| Weight | 509g (World's smallest full-frame at launch) |
Sony a7CR Mirrorless Camera (Black)
| Feature | Specification |
| Sensor | 61.0MP Full-Frame Exmor R CMOS |
| Processor | BIONZ XR with Dedicated AI Processing Unit |
| Video | 4K 60p (10-bit 4:2:2) / S-Cinetone included |
| Stabilization | 7-Stop In-Body Image Stabilization (IBIS) |
| Autofocus | AI-based Real-time Tracking (Humans, Animals, Vehicles) |
| Screen | Side-opening Vari-angle Touch LCD |
| Weight | 430g (Body only - about 20% lighter than the a7R V) |